I am a firm believer the key to leading people to Jesus is through building relationships with them so we might be able to demonstrate God’s love and character to them. At the same time, we must never lose the urgency caused by the reality of Hell.
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Despite the modern propensity to focus only on the more pleasant parts of Christ’s teaching – namely Heaven –we do a great disservice to the world if we don’t at least occasionally remind them Hell is real. It’s not popular, but it is necessary to talk about this. Otherwise we risk delivering only half the story and distorting the Gospel of Jesus.